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TAU
Marketing orchestration

The marketing operating system
you can trust.

One governed, learning system for planning, activation, optimisation and intelligence.

TAU
TAU PlannerIllustrative
TV / BVOD
38%
Search
24%
Social
20%
Programmatic
18%
Stop point
£4.2m plan3+ freq reach optimised

Built to work for you.

Built with you

Our subject matter experts work with your team to breakdown, understand, optimise and reinvent your workflows.

Built for you

No hidden agendas, no hidden agreements, our solutions are optimised for your interest alone with complete transparency in the logic.

Built around you

We build rules, logic, and train agents to harness your planning logic, your data sets, and your unique brand attributes—so your best becomes your baseline.

Working side-by-side with your team
Built to connect with
The Trade Desk
Google Marketing Platform
Salesforce
HubSpot
Microsoft Advertising
Meta Business
Amazon DSP
Google Cloud Platform
TikTok
Braze
AWS
DV360
The Trade Desk
Google Marketing Platform
Salesforce
HubSpot
Microsoft Advertising
Meta Business
Amazon DSP
Google Cloud Platform
TikTok
Braze
AWS
DV360

One system to give marketers clarity and control

Developed by marketing practitioners and marketing engineers.

01
Planner

An ongoing marketing blueprint: audiences, forecasts, creative briefs, channel roles, budgets and scenarios that update as reality changes.

02
Activate

Configure platforms, traffic campaigns, recommend changes and automate approved action across the systems where marketing happens.

03
Measure

Real-time optimisation from macro budget shifts to micro creative and keyword changes: the next best move, always current.

04
Intelligence

Connect competitive, market, CRM, audience and institutional knowledge so every workflow starts with more context than the last.

Unifying fragmented data

You tell us what to connect: platforms, CRM, POS, trusted sources. We build it into one governed layer around your needs, with source, freshness and ownership attached throughout.

Making metrics comparable

Every channel measures itself differently. We translate them into one comparable set of metrics, making it easier to judge how different channels are performing and where to invest.

Giving everyone access to insights

Natural language processing means anyone can ask a plain question and get an answer grounded in the data and metrics beneath it, not a dashboard you have to interpret yourself.

Explore all four products

One connected marketing system

A system that learns
and improves.

Marketing does not happen inside one model, platform or reporting cycle. TAU brings the work together: the evidence, the plan, the execution and the learning, with experienced marketers in control.

Our governed orchestration layer coordinates specialist software, AI agents, models and people across Planning, Activation, Measurement and Intelligence. It improves continuously while each client’s data remains isolated and owned by them.

Explore our solutions

Start with one challenge. Expand as you see results.

Because our core platform is already built, customisation means configuring it around your data and workflows. Most clients see real output within 1–2 months.

Knowledge stays inside your business, not with us.

  • Start with one channel or workflow
  • Expand into more as you see results
  • No rebuild required, the platform’s already there
Let’s talk

From black box
to glass box.

We've seen first-hand how media fragmentation has led to widespread dependency on platforms and big agency groups operating black box AI solutions whose incentives shape your decisions. TAU's solutions change that.

Your data stays in your environment. Your optimisation logic reflects your commercial priorities. Your reporting speaks the language of your leadership, not your platforms.

Your data. Your decisions. Your proof.

app.taums.ai/reporting
Your dashboardLive
Google AdsLive · you own it
CRMSynced 2h ago · you own it
TV / BVODDaily · you own it
Source, freshness and ownership shown throughout

Illustrative placeholder, not a live client view

Real results, at scale.

Budget scaled
40%
same team, confidence to scale with a system configured around their priorities

TAU's understanding of how marketing works in reality was clear straight away. No over-explaining required: they asked the right questions from the start and have been easy and genuinely enjoyable to work with.

Howden

Live data sources
30–40
connected into a single, clean, governed intelligence layer

We've been able to scale up and maintain a level of control and excellence that I don't think we would have been able to achieve without AI. A big part of this as well is that very quickly, the team was confident with the toolkit.

Midnite

Time to results
1–2 months
most clients see real output without building from scratch

TAU understand the reality of modern marketing operations. They don’t treat AI as a standalone tool, but as something that has to integrate cleanly into existing tech stacks, media workflows and day-to-day ways of working.

Leading independent agency

Hours and hours a week of the have been saved per team member, which has been phenomenal... It's kind of over delivered on what I thought was going to happen.

Jonathan Shaw, VP Growth

Budget scaled
40%
same team, confidence to scale with a system configured around their priorities

TAU's understanding of how marketing works in reality was clear straight away. No over-explaining required: they asked the right questions from the start and have been easy and genuinely enjoyable to work with.

Howden

Live data sources
30–40
connected into a single, clean, governed intelligence layer

We've been able to scale up and maintain a level of control and excellence that I don't think we would have been able to achieve without AI. A big part of this as well is that very quickly, the team was confident with the toolkit.

Midnite

Time to results
1–2 months
most clients see real output without building from scratch

TAU understand the reality of modern marketing operations. They don’t treat AI as a standalone tool, but as something that has to integrate cleanly into existing tech stacks, media workflows and day-to-day ways of working.

Leading independent agency

Hours and hours a week of the have been saved per team member, which has been phenomenal... It's kind of over delivered on what I thought was going to happen.

Jonathan Shaw, VP Growth

Bring us one decision that matters.

We’ll show how your evidence, expertise and workflows can become a governed system that produces useful output fast — and gets stronger as you use it.